THE MAN WHO BECAME GOD

Here in Brazil, one of the greatest tributes you can receive is becoming an inspiration for a carnival samba.
To promote Maradona's series around here, we decided to pay this tribute to our biggest football rival.
Role
Idea, Script, Song and Art Direction.


With
Ale Muccillo, Gui Cruz, Sidão, Arthur Souza


Agency
Mutato


Client
Amazon Prime Video


Year
2021
Diego Maradona had a lifelong passion for Brazil. 
Especially for Carnival.
And on his birthday, his series premiered in Brazil.
The occasion called for a gift no other country
could deliver: a samba-enredo.
Listen to the full samba-enredo ↴
The single’s launch posters were inspired by iconic moments from
the 1990 World Cup, when El Pibe de Oro became D10s. ↴
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